Below is a video clip from Architectural Record's AIA Excellence in Advertising Awards Ceremony featuring commentary from the jury on our print ad that won Best in Class: Single Page.From one of the judges:
"I gave it high marks for aesthetics; it stopped me in my tracks and compelled me to read more. I read every word of it, yet it never even showed the product."
Video courtesy McGraw-Hill Construction.
ted hettick
FUNCTION: we’re into building things through marketing, design and public relations
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